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Privacy Policy

General privacy policy

We are committed to safeguarding the privacy of our website visitors. This privacy policy applies to www.purpleline.com.au, www.opuscamper.com.au and www.orbitairtech.com.au owned and operated by Purple Line Pty Ltd (“Purple Line”, “Us”, or “We”). This privacy policy describes how Purple Line collects and uses the personal information you provide on our websites: www.purpleline.com.au, www.opuscamper.com.au and www.orbitairtech.com.au (“website”). It also describes the choices available to you regarding our use of your personal information and how you can access and update this information.

This policy governs the use and disclosure by us of personal information of our users and outlines how users can access that information. It is only applicable on the assumption that:

  • You provide us with all information marked as compulsory on the relevant application forms
  • You warrant that all information provided to us is complete, accurate and up to date at all times

Our websites use cookies. By using our websites, you consent to our use of cookies in accordance with the terms of this policy.

Information collection and use

We may collect or maintain the following types of personal information:

  1. Information about your computer and about your visits to and use of this website (including your IP address, geographical location, browser type and version, operating system, referral source, length of visit, page views, website navigation);
  2. Information relating to any transactions carried out between you and us on or in relation to this website, including information relating to any purchases you make of our goods or services;
  3. Information that you provide to us for the purpose of registering with us;
  4. Information that you provide to us for the purpose of subscribing to our website services, email notifications and/or newsletters;
  5. Any other information that you choose to send to us.

This information will be collected with your knowledge and participation. If you choose not to provide this information we may decline to accept your registration.

We use this information to: improve your browsing experience; fulfil your order; respond to your customer service requests; send statements and invoices to you, and collect payments from you; administer your account and the website; assess your personal needs or the needs of your business, to determine suitable products; send you general (non- marketing) commercial communications, send you email notifications which you have requested; send you our newsletter and other marketing communications relating to our business which we think may be of interest to you, by post or, where you have specifically agreed to this, by email or similar technology; provide third parties with statistical information about our users – but this information will not be used to identify any individual user; and to protect against fraud and abuse.

Behavioural targeting

Our website uses cookies and Web beacons to collect non-personal information about your activities to provide you targeted advertising based upon your interests.

Cookies policy

Purple Line Pty Ltd (“us”, “we”, or “our”) uses cookies, tracking pixels and related technologies on www.purpleline.com.au (the “Service”). By using the Service, you consent to the use of these cookies, tracking pixels and related technologies.

Our Cookies Policy explains what cookies are, how we use cookies, how third-parties we may partner with may use cookies on the Service, your choices regarding cookies and further information about cookies.

What are cookies

Cookies are small pieces of text sent by your web browser by a website you visit. A cookie file is stored in your web browser and allows the Service or a third-party to recognize you and make your next visit easier and the Service more useful to you.

Cookies can be “persistent” or “session” cookies.

How Purple Line Pty Ltd uses cookies

When you use and access the Service, we may place a number of cookies files in your web browser.

We may use cookies, pixels and related technologies for the following purposes:

  • to enable certain functions of the Service
  • to provide analytics and track how you use the site including gathering data via the use of Google Analytics. This includes the gathering of data for Google Analytics Demographics and Interest Reporting.
  • to store your preferences
  • to enable advertisements delivery including on Google, Facebook, Instagram and any of their partnering networks (including the Google Display Network). This includes ads using Google remarketing, search, display or video ads & Facebook/Instagram ads & re-targeting, as well as any behavioral/interest-based advertising. It also includes the use of Google Analytics data, including the Google Analytics Demographics and Interest reporting, for the purposes of displaying ads.

We may use both session and persistent cookies on the Service and we use different types of cookies to run the Service.

We may use essential cookies to authenticate users and prevent fraudulent use of user accounts.

For more information on how Google Analytics collects and processes data please view: policies.google.com/technologies/partner-sites

Third-party cookies

In addition to our own cookies, we may also use various third-parties cookies to report usage statistics of the Service, deliver advertisements on and through the Service, and so on.

Third party vendors, including Google and Facebook, may use these third party cookies, web beacons and other storage technologies to collect or receive information from the Service (and elsewhere on the Internet) and use that data to provide measurement services and to serve ads, including ads based on past visits to the Service.

What are your choices regarding cookies

If you’d like to delete cookies or instruct your web browser to delete or refuse cookies, please visit the help pages of your web browser.

Please note, however, that if you delete cookies or refuse to accept them, you might not be able to use all of the features we offer, you may not be able to store your preferences, and some of our pages might not display properly.

Where can you find more information about cookies

You can learn more about cookies and the following third-party websites:

Sensitive information

We will not collect information revealing your racial or ethnic origin, political opinions, religious or philosophical beliefs, trade-union membership, or details of health, disability or sexual activity or orientation, unless compelled to do so by law.

The personal information we collect may be used for the following purposes:

  • To administer our network;
  • For billing purposes;
  • If you wish to subscribe to our newsletter(s), we will use your name and email address to send the newsletter to you. Out of respect for your privacy, you may choose to stop receiving our newsletter or marketing emails by following the unsubscribe instructions included in these emails or you can contact us at enquiries@purpleline.com.au; or
  • For any other purpose for which you would reasonably expect your personal information to be used.

Disclosure of your personal information

We may disclose your personal information to any of our employees, officers, agents, suppliers or subcontractors, as reasonably necessary for the purposes set out in this privacy policy. We may share your personal information with third parties only in the ways that are described in this privacy policy. We may disclose your personal information to any member of our group of companies (this means our subsidiaries, our ultimate holding company and all its subsidiaries), as reasonably necessary for the purposes set out in this privacy policy.

We do not sell your personal information to third parties.

Your personal information may be disclosed, and you hereby irrevocably consent to such disclosure, in the following circumstances:

  • To our authorised officers and our agents for the purpose of administering our network or for billing or credit collection purposes;
  • To companies that provide services to help us with our business activities such as shipping your order or offering customer service. These companies are authorized to use your personal information only as necessary to provide these services to us;
  • Under compulsion of law, for example if a warrant or court order is received or such as to comply with a subpoena, or similar legal process;
  • To lessen or prevent a serious and imminent threat to an individual’s life or health;
  • If Purple Line Pty Ltd is involved in a merger, acquisition, or sale of all or a portion of its assets, you will be notified via email and/or a prominent notice on our website of any change in ownership or uses of your personal information, as well as any choices you may have regarding your personal information; or
  • To you or with your consent.

Otherwise we will use reasonable endeavours to avoid the disclosure of your personal information, save that aggregated demographic information may be disclosed so long as the information is unable to identify you or any other individual.

Accessing your personal information

You can contact us to request a copy of your personal information by emailing our Privacy Officer at enquiries@purpleline.com.au, or by contacting us by telephone or postal mail at the contact information listed below. The Privacy Officer shall attend to your request on a confidential basis within fourteen (14) days of the request being received. No fee will be levied for access to this information.

Refusal of access

Access of your personal information may be refused if:

  • Providing access would pose a serious and imminent threat to life or health of a person;
  • Providing access would create an unreasonable impact on the privacy of others;
  • The request is frivolous and vexatious; or
  • Denial of access is authorised or required by law.

Data quality

We will use all reasonable endeavours to ensure the accuracy and quality of the information collected about you. If your personal information changes, or if you no longer desire our service, you may correct, update, amend, or deactivate your account by emailing us at enquiries@purpleline.com.au. Alternatively, you can contact us via other avenues specified on our Contact Us page. Should personal information that you know has been collected about you change, it is your responsibility to bring the changes to our attention.

We will retain and use your information as necessary to comply with our legal obligations, resolve disputes, and enforce our agreements.

Data security

We will endeavour to keep your personal information as secure as reasonably possible. Without limitation, registration information is not accessible over the Internet, but only from a secure password-protected internal workstation.

The security of your personal information is important to us.

We follow generally accepted standards to protect the personal information submitted to us, both during transmission and once we receive it. No method of transmission over the Internet, or method of electronic storage, is 100% secure, however. Therefore, we cannot guarantee its absolute security. If you have any questions about security on our website, you can contact us at enquiries@purpleline.com.au.

Links to 3rd party sites

Our Site may include links to other websites whose privacy practices may differ from those of Purple Line Pty Ltd. If you submit personal information to any of those sites, your information is governed by their privacy policies. We encourage you to carefully read the privacy policy of any website you visit.

Use of Non-personal information

You acknowledge and agree that any testimonials or feedback you provide to us may be used for training and/or marketing purposes. We reserve the right to use any testimonials or feedback for any purpose at our sole discretion. You acknowledge and agree that any feedback you provide may be shared with third parties via social media and associated programs.

You acknowledge that you relinquish any proprietary rights you may hold over information, data, or opinions that you provide to us by way of a testimonial, complaint, or feedback.

If you wish to update or delete your testimonial or feedback, you can contact us at enquiries@purpleline.com.au.

Changes to this policy

We may update this privacy policy to reflect changes to our information practices. We encourage you to periodically review this page for the latest information on our privacy practices.

Contact us

If you have questions about this privacy policy, you may contact us at:

Purple Line Pty Ltd
12 Capital Court, Braeside VIC 3195, Australia

Email Address: enquiries@purpleline.com.au
Phone No.: +61 3 9588 2959

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